Every new year brings new trends along for the ride. 2018 is right around the corner, so we’ve rounded up 5 of the main trends you’ll be likely to see in the digital marketing world. If you like what you read, consider implementing these trends into your own marketing strategy. These new trends are here…

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Not every business has a global reach. While some business owners constantly chase the dream of wanting to be globally recognized, other businesses have a much more specific audience in mind. Sometimes it’s even a question of appeal — some businesses benefit from smaller audience pools, while others can market to almost every person on…

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It’s likely been hammered into your head that you need analytics in order to test your marketing success. Is there something wrong with this statement? No — statistics, facts, graphs and figures can give anyone a lot of information on any subject. In this case, analytics can give marketers statistical data on their marketing efforts.…

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A new year is approaching, which means there’s not much time left to get that last minute budgeting chore ticked off your checklist. Tax season is right around the corner, and we’re all pretty much spent from holiday shopping. Even if you’ve got a business that’s making millions, even you recognize that the New Year…

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